Big Picture Science – Science Fiction True: Rob Rhinehart / Soylent

by Gary Niederhoff on December 21, 2014


Rob Rhinehart / Soylent
click to listen

Part 2 of Science Fiction True, featuring Rob Rhinehart, CEO and founder of Soylent, a complete meal in powdered form.
(TRT 7:30)

{ 1 comment… read it below or add one }

avatar Hal Rappaport December 26, 2014 at 8:21 am

It’s a bold marketing move to use the Soylent name. But it makes sense in reference to the book.

The idea is one that is featured in many science fiction stories where food is really broken down into its components and given in either pill or drink form for efficiency.

I don’t know if the speaker’s delivery on this show will be strong enough to sell it though.

The process is logical. The idea behind the product is extremely logical. I think the processes he describes could feed the world.

Something like Shark tank to get them really good marketing would help.

I really hope they succeed!

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